Tuesday, June 13, 2017

Sears Woes

I don't get it; why is Sears Canada is looking at the abyss!?
My appartment is full of Sears stuff: bed, couch, towels, drapes, bedding,
bras and undies, pyjamas, sandals, shoes and boots, sweaters, blouses, jeans,
many coats and jackets, gloves, handbags, make-up. I've had my hair cut there,
pictures of my daughter taken. Picked up a crib from them, bought many toys,
a lot of her clothes as she was growing up. Brought in their decorator for carpets. 
Relied on their catalogue; check their web site every day.
To this day, I go to them for serious and reliable stuff.

In fact, the flyers are also great. I would go just to pick up the flyer stuff.

Word is out that there are too many retailers operating
in the same markets. It is true that there are competitors that have tried to
establish themselves at our local mall. With dismal success. Zellers
went bankrupt with a physical store that was not kept up. Then Target tried,
with a store that had food and clothes. The food was overpriced. The clothes
underpriced and inappropriate. People here are neither obese, nor ethnic hipsters.
We are (increasingly) old and frail. A problem everyone is having with clothes is that
there are just too many, in all sizes, similar, cheap. Not that we want to be
bilked on clothes, but there is no middle, no common sense. Stores
are moving in blind, like they have no idea who is here. Why bother
opening a store without doing homework on the place.


So I am the one remaining Sears client. What do I want to see. Shut the store down,
if you must. Keep the catalogue, the web site, and run an on-order business.Open
unpacking and dressing rooms, and a decent cafeteria where folks can sit and munch.
Experiment with drones. You will thrive.

http://www.economist.com/technology-quarterly/2017-06-08/civilian-drones

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